So about two weekends ago Nike Sportswear held a stickball tournament/block party to launch the Futura collab and Yankees opening day which was pretty fucking awesome. The sights the surroundings and the people was all very NYC. It’s funny how most people that were there simply came by word of mouth, which will always be the strongest form of marketing. Kid Cudi made an appearance midway through the day, Asher Roth took part in the stickball game along side other influential people such as Vashtie, Dee & Ricky , and others. Qtip was the DJ providing the soundtrack to the game/day. They also had Mr. Softee, Rick Shaw Dumpling cart, Endless Summer taco cart, and a shaved ice cart for refreshments all gratis. All in all Nike knows how to throw down.

Asher Roth calling his shot

Futura 2000